BARN BRILLIANCE

THE BUZZ ANALYTICS GROUP

 

WHAT SETS US APART

 

The Buzz Analytics team specializes in casino industry direct marketing and analysis.  With over a decade of experience integrating database analytics into marketing, we have established a track record of performance improvement. 

BZA_Photos.jpg

DATABASE ANALYSIS

Transform your data into meaningful information that may  be converted into action. By creating a custom database tool and reviewing with the marketing team we can quickly identify threats, opportunities, and establish a strategy based on database metrics.

BZA_Photos2.jpg

DIRECT MAIL STRATEGY

Effective direct mail strategy is the shortest path to improved profitability and developing long-term relationships with your guests.  It allows for a personalized experience by talking to guests uniquely, building loyalty, and generating awareness.

BZA_Photos3.jpg

PLAYER DEVELOPMENT

Casino Hosts are generally responsible for 80% of your gaming revenue which is typically driven by only 20% of your database. Individuals in this role are tasked with being the front-person for the properties MVP and become true revenue generators.

 
BZA_Photos4.jpg

SLOT ANALYSIS

Allows for strategic business decisions when working on a slot conversion strategy, about to make a large capital investment on new slot product or want to optimize performance of the slots currently on your gaming floor.

BZA_Photos5.jpg

REPORTING SOLUTIONS

We have the know-how and experience in assisting your unique reporting needs. By working closely with your team, we’ll pull the data that is needed to help make strategic shifts in your planning.

THE BUZZ DIFFERENCe

By utilizing effective database segmentation, exploiting targeted opportunities, and converting raw data into analysis that our clients use to improve performance we are able to ‘move the needle’ for our clients.

 

CONTACT US 

Ready to start measuring and moving the needle? We’d love to hear from you

shutterstock_447921760.jpg